Case study
Keto
A meal-tracking mobile app for daily food logging, water intake, calories, macros, and activity context.

- Industry
- Healthcare
- Format
- Mobile app
- Project
- Nutrition app design
- Engagement
- 2019
Project context
Keto needed to make calorie and nutrition tracking feel easier than manual food diaries. The app had to support daily meals, liquid intake, calories taken and burned, social eating situations, and progress feedback while keeping the experience lightweight enough for everyday use.
Scope delivered
The work focused on mobile flows for meal logging, water intake, calorie balance, nutrition dashboards, activity context, and repeat daily use patterns for a health and diet-tracking product.
Product and UX work
- Designed mobile flows for food logging, water intake, daily calorie balance, and nutrition tracking
- Structured dashboard states for calories, macros, meals, activity, and quick daily progress checks
- Created simple input patterns that reduce manual tracking friction and support repeat use
- Built a bright health-focused UI direction around clarity, motivation, and habit formation
Outcome
The design reduced the friction of manual nutrition tracking by making daily input, progress feedback, and calorie context easier to understand at a glance.
Design focus
The design focus was consumer health UX, habit tracking, simplified data entry, nutrition dashboards, and a mobile experience built for repeated everyday use.