Case study
RaShare
A voice-first social network for creating, discovering, and discussing short voice messages through a simple mobile experience.

- Industry
- Social
- Format
- Mobile app
- Project
- Voice social app design
- Engagement
- 2020
Project context
RaShare needed to make voice communication feel engaging enough for a social network and simple enough for everyday use. The app had to support feed discovery, voice recording, profiles, conversations, and threaded discussion without making audio creation feel technical or time-consuming.
Scope delivered
The work covered mobile social flows for feed discovery, voice recording, profile activity, conversations, threaded replies, notifications, and audio-first content creation.
Product and UX work
- Designed core mobile screens for feed, profile, voice message creation, conversations, and discovery
- Structured recording and editing flows so creating voice posts felt quick and approachable
- Created engagement patterns for notifications, threaded replies, followers, and content discovery
- Used research, personas, and testing feedback to simplify the social journey around voice content
Outcome
The design created a clear mobile structure for a voice-first social experience, making content creation, discovery, and discussion easier to understand.
Design focus
The work covered social product UX, audio-first interactions, discovery mechanics, content creation flows, discussions, and mobile engagement patterns.